Press releases

8/11/10

NAVIGON Celebrates First AppStore Anniversary - Over 1 Million Users Worldwide

Celebrate MobileNavigator’s one year birthday together with one millionth users of NAVIGON MobileNavigator for the iPhone. From August 12 to 15 NAVIGON will have a great birthday celebration and lower the prices of the different applications and In Apps Purchases in the Apple AppStore of up to 50 percent.

NAVIGON iPhone app anniversary_websiteHamburg, August 12, 2010 – From today till August 15 NAVIGON, the leading provider of mobile on-board navigation, celebrates the first anniversary of its iPhone navigation , app MobileNavigator, in the iTunes App Store. During that period NAVIGON celebrates its anniversary with a discount of up to 50 percent for four days on all European MobileNavigator applications and most other country versions world-wide. The In App Purchase features Traffic Live and Panorama View 3D are also half off during this period. In year one, NAVIGON’s iPhone app transformed more than one million iPhones around the world into navigation devices, placing the app in number one billing spots on iTunes Top Grossing, Staff Favorites, Rewind 2009 lists, and in Apple advertising campaigns.

The first full-featured on-board navigation1 app to launch on the iPhone platform, MobileNavigator transformed the way iPhone users navigate. “MobileNavigator combines the functionalities of a standalone navigation device with the elegance of the iPhone platform,” said Gerhard Mayr, NAVIGON Vice President Worldwide Mobile Phones. ”Part of our success is dedication to consistently innovate the navigation market with new possibilities and delivery through free updates. In its first year, MobileNavigator led the navigation application market with its six cost-free, major updates that included over 30 new functions.”

NAVIGON brings nearly 20 years of experience to the navigation market and developing for the iPhone platform. With each app update, the company sets new standards for the iPhone navigation market, making it the most feature rich navigation application on the iPhone platform today.  Feature highlights and milestones of MobileNavigator include first to market features such as Reality View Pro, providing photorealistic images of complex highway interchanges and exits and Clever Parking, helping drivers to find parking options nearby. MobileNavigator  also integrates the iPhone’s connectivity capabilities with connected, In App services like the crowd sourced Traffic Live, Google Local Search, live weather information and Connection to Facebook and Twitter.  The In App Purchase Panorama View 3D provides impressive 3D views of the environment using NASA elevation data. NAVIGON MyRoutes takes personalized route recommendations to a new level with intelligent, customized direction planning by analyzing individual driving data to design customized directions, offering up to three choices with distance and the estimated time of arrival (ETA) that are clearly displayed in-map for each.

Pricing Examples
MobileNavigator EU: 44,99€ instead of 89,99€
MobileNavigator EU10: 37,49€ instead of 74,99€
Many Regional Versions: 34,99€ instead of 69,99€
Traffic Live: 9,99€ instead of 19,99€
Panorama View 3D: 4,99€ instead of 9,99€
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1 NAVIGON MobileNavigator is on-board and carries the complete map material within the phone. The app relies on the GPS receiver, independent from a cell or wireless signal, providing directions and recalculations even when no cell phone signal is available.
2 MobileNavigator 1.6.0 is compatible with iPhone 4, 3GS and 3G. The App also runs on first generation iPhone and iPod Touch, but third party accessories for GPS reception are required for these devices. iOS4 multitasking is supported by the iPhone 4 and 3GS only.

 

Please find further information regarding NAVIGON online or contact us directly:  www.navigon.com and presse@navigon.com.

NAVIGON can also be found on

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http://www.navigon.com/facebook 

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http://www.navigon.com/twitter 

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http://www.navigon.com/youtube

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http://www.navigon.com/flickr

 


About NAVIGON:
NAVIGON AG is a world-leading manufacturer of navigation systems. With its own portable navigation systems, and thanks to its partnership with reputable consumer electronics manufacturers, NAVIGON stands for high-quality GPS navigation on pocket PCs, PNDs and mobile phones. NAVIGON also provides professional navigation solutions such as driver-assistance features for the automotive OEM market. NAVIGON was founded in 1991, and employs over 400 workers in locations in Asia, Europe and North America. – NAVIGON. And the world is yours.

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