Favourite places sought – “NAVIGON MySpecial Places” a success
NAVIGON is asking users for their favourite places – and it’s proving to be popular: in Germany alone more than 220 tips have already been submitted. So far, a total of 357 complete entries have been received from around the world, including Austria, Italy, Barbados, Australia, Croatia and the USA. Further special places can be submitted up until the end of September 2011. All the information gathered will subsequently be made available to all PND users in the MySpecial Places list via NAVIGON Fresh. In addition, three contributors can win attractive prizes every month in a prize draw. As part of this promotion, NAVIGON is supporting the Björn Steiger Foundation – an emergency aid charity. The more people participate, the higher the donation.
Hamburg, 28 June 2011 – It can only be described as the perfect start. At the beginning of May NAVIGON asked users for their favourite places in spring, summer, autumn and winter so that these real insider tips could be shared with other users. Since then, hundreds of tips have been received as part of the “NAVIGON MySpecial Places” promotion at www.navigon.com/myspecialplaces. So far, around 360 complete tips on favourite places around the world have been submitted. “We are highly delighted with the response we have received from around the world,” says Sven Klenner, vice-president of Marketing and Communications at NAVIGON. “We are particularly impressed by the many beautiful photos that make you feel like going on holiday, whether in your own country or in some exotic corner of the world.” For instance, information and pictures on favourite places in Australia, Egypt, Argentina, Barbados, the USA and Tanzania have been received. However, the top destination thus far is Germany with 223 complete MySpecial Places, followed by Austria (42), Italy (40) and the Netherlands with 23 entries. “We can’t wait to see where the next entries will come from,” says Sven Klenner, “Perhaps Hungary, Sweden or maybe France?” Tips can be submitted in various categories, such as Tourism and Nature; Culture; Cafés and Bars; or Accommodation.
The first winners and further chances to win
Every month NAVIGON will draw three winners from all participants. The winners have already been drawn for May: The senders of the Atlantic Road in Norway, Sellin Pier in Rügen) and the Indian Fountain in Karlsruhe can look forward to receiving their prizes. There are further chances to win some valuable prizes: every month until 30 September, all participants will be entered into a prize draw for a chance to win a “NAVIGON 20 Years Edition” anniversary navigation device, a ticket voucher from Ticketmaster, as well as the book “1000 Places To See Before You Die”. After the campaign has ended, the 100 entries with the highest ratings have another opportunity to win a prize, such as an iPad 2 or an exciting experience day gift voucher.
The promotion continues – with tips for the various seasons of the year
There is still time for people to submit their favourite place in autumn, winter and spring by visiting www.navigon.com/myspecialplaces or by sending a postcard. The summer edition has already been compiled and will be available to download from mid-July. Information on the promotion and a feature for entering favourite places are also available on the website. In addition there is also a short film with ideas and suggestions for possible favourite places. For every complete entry, NAVIGON is donating two euros to the Björn Steiger Foundation. The list with the nicest summer places can be downloaded to NAVIGON navigation devices from July. The NAVIGON MySpecial Places for autumn is scheduled to follow in October.
Further information about NAVIGON is available online: www.navigon.com. Alternatively please contact: firstname.lastname@example.org. Up-to-date pictures can be downloaded from the media portal: www.navigon-partner-portal.com/presse (User name: presse; Password: navigonmedia).
1 The maximum donation that can be achieved through user contributions is €20,000.
Copyright picture by Navigon by Bjørn K.
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Since its establishment in 1991 the NAVIGON AG has become one of the world-leading manufacturers of modern navigation systems. The slogan for the anniversary year is phrased accordingly “20 years of NAVIGON - innovations from Germany”. With own portable navigation devices and thanks to successful partnerships in the consumer electronics and mobile phone service sector the company stands for high-quality GPS navigation for PNDs and smartphones. NAVIGON develops software-solutions for all relevant operating systems. Furthermore the company offers professional navigation solutions such as driver assistance components for the automotive OEM market. NAVIGON operates worldwide and in addition to the German headquarters has subsidiaries in Asia, Europe and North America. - NAVIGON. And the world is yours.